June 22, 2020
It’s no secret that the urgent care clinic has experienced a significant upsurge in popularity in recent years. The United States had approximately 2,800 retail medical clinics as of the year 2018. And in the last year, it is estimated that retail medical clinics were visited by about 19% of all households in America. The popularity of urgent care and walk-in medical clinics has led many individuals to think about how to start a profitable urgent care business. One aspect of getting into this business arena would be to get involved in the area of urgent care business consulting. Here are some tips to get started into this lucrative and extremely popular field.
Site Management and Location
Where is the urgent care center going to be located? This is one of the most basic and important questions to ask when getting into the area of urgent care business consulting. Is there a hospital two blocks away? Are you out in the middle of nowhere? Assess how easy it is to get to the urgent care, and if there is a need for it in that location at all, then make a determination. This is a critical step; location and site management skills are key factors needed to get involved in the consulting business for urgent cares.
Employees and Staffing
Anyone running a business knows that the most expensive part of running a business is compensating the employees. Conversely, there is no way to run a business without a staff. So, most importantly — in terms of urgent care business consulting — would be the recommendation to keep a small staff who are adept at different individual tasks. This will help keep urgent care costs down.
Out-of-the-Box Treatment Options
Competition is the name of the game today in business, even in the business of urgent care and walk-in clinics. One way to make an urgent care standout is to offer a variety of specialized treatments. Allergy treatments, weight loss options, and even cosmetic procedures are some of the available options to offer. The additional offer of specialized treatments may be the factor that helps set an urgent care center apart from others. Since this is the case, it may be wise to engage a medical professional as part of the urgent care business consulting plan.
Finances and Billing Procedures
Outsourcing the billing process would be one recommendation that an urgent care business consultant could recommend. With this option, all the bills for the urgent care center would be handled by another company. A second option that could be recommended would be the in-house practice management option which is also known as PM. It is important to point out, however, that the staff of the urgent care would need training in order to become proficient with this billing procedure alternative.
Urgent Care Business Consulting: Recap
It is evident from the summary above that being a medical professional is not a requirement to get involved in the field of urgent care business consulting. Being a consultant for an urgent care startup requires many of the same skills that would be used as a consultant for another type of startup: a keen assessment of location, an analytic and technical approach to billing, a good marketing plan, and a conservative, multi-tasking staff are all very important, for instance. At the same time, to be a successful urgent care business consultant requires creative thinking and the ability to implement a good marketing plan.